Product Options vs Variations

Our friends at SkuVault have written a fantastic article on Product Options vs Variations, which is an issue that we see on a regular basis with new clients.

When SKUs are set up properly in your eCommerce or ERP System, generating well formatted listings in eBay, Amazon, and Walmart is quite simple, and allows you to optimize listings on the various marketplaces under a single “Parent” listing to increase sell through rates.


WS Options


If you need help, or have questions on best practices, feel free to give us a call!