Channel Settings

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To ensure that you configure your channels properly, it is important to understand the different settings for your Channels.


1.  Primary vs Linked Channels


1.a  Primary Channels

Designating a store as the Primary Channel means that this Channel will be the System of Record, and where all Inventory Adjustments will sent in order to keep all channels synchronized.  The Primary Channel may also be utilized to synchronize product data, descriptions, prices, image, etc, but this will be covered in more detail in Using Listing Templates.


1.b Automatic Order Approval

Automatic Order Approval allows Orders from other channels like Amazon/eBay to be sent directly to your Primary Channel (in this example Shopify) without being reviewed/approved within the Sellware platform.  We suggest that for your inital evaluation period, you set this to No, so that you have a chance to review/approve all orders before sending them to your primary Channel.

For example, some store owners prefer to review eBay orders before approving, to make sure that the buyers are legitimate, have a good order history, etc.  Or they want to combine multiple orders into a single shipment, before sending to be fullfilled.


1.c  Linked Channels

Linked Channels allow you to keep inventory in synch, to avoid selling items that you don‘t have, and when combined with Listing Templates, allow you synchronize product details, images, descriptions and more.


2.  Inventory Settings

2.a  Stock Control

In most cases , Stock Control should be “On”.  This allows you keep Inventory In Synch Across all your channels.  If you do not want to synchronize inventory (for example you have infinite inventory) you can set this to No.  Some users may also create eBay listings from other Listing services, or manually enter them in eBay, but want to do the order processing from a centralized Primary Channel. In cases like this, Stock Control = No may be appropriate.

2.b  Maximum Stock to List

Certain listings and products have better sell through rates when an element of “scarcity” exists. If you would prefer to show a lower number of available items on a particular channel, this setting will set the maximum number to list.


2.c  Inventory Reserve

Sellware keeps inventory in synch for you on near realtime basis, updating between every 3-5 minutes when a change is made, but actual times can be impacted by factors beyond our control.  For fast moving volume stores, or stores with multiple different channels being managed with low inventory items (or rare items), listings will be pulled down when inventory reaches this reserve threshold.  (CL NOTE 1)


3.  Price Settings

Pricing for the different channels can be controlled in a number of different ways.  See the Advanced Pricing Section for more details.

When Price control is ON, any products that are linked between your Primary Channel and the secondary Channel will have the price MODIFIED by Sellware within the Listing.

There are also different areas within Sellware that can be used to override and adjust prices for the Various Channnels.  The hierarchy of pricing modifications is as follows

3.a  If an item has a price adjustment being made from a Listing Template, then the Listing Template Pricing will be utilized in the channel.

3.b  If the Price Option is left Blank, the Primary Channel Price will be used, and any Global Rule set at the channel level will be applied.

So in this case, if the product being sold was at $100 on the Shopify Store (Primary Channel), then the sale price on this eBay Channel would be $115.  (a markup of 15% was added in the template) in screen 3.a above.

If there was no template being used to list this product, OR if the Starting Price field was blank in the template, the Sale Price of the item would be $200 because a global markup of 100% was applied at the “Price Adjustment” field of +100% in Screen 3 above.